Every organisation, regardless of its size, structure or resources, is constantly searching for new sales opportunities.

However, many organisations are confronted by un-structured databases, under utilised CRM and SFA applications or unrealistic business plans. Internal departments may also be understaffed or simply poor at working together. In such conditions is it any wonder that often no team or individual wishes to take responsibility for lead generation?

Despite this, it is highly likely that sufficient data and knowledge does in fact exist within organisations in order to undertake successful lead generation activities. But it often takes an objective party, external to the organisation, to identify and gather together the appropriate information and resources.

Prior to formally appointing Kathaliss as your business partner, we will review the feasibility of your existing marketing goals. Kathaliss will then put forward a set of direct marketing proposals appropriate to your needs. Your chosen proposal is then finalised by Kathaliss, implemented and followed up as agreed. An executive report is subsequently written and includes those elements that are required by your company's management.

Working with Kathaliss brings clarity and
improves results:


Lead generation = a vital business process
Lead generation becomes an integral part of
your day-to-day business acquisition efforts.

Direct marketing = a concrete project
Direct marketing is conducted from A-to-Z to help
achieve your business goals.

Direct marketing = clearly measurable
Results obtained meet the closed loop qualification
standards and the agreed service levels.

Direct marketing = perfectly manageable
Centralized lead generation and tracking ensures
perfect follow-up of the business leads obtained.

Direct marketing = profitable investment
Direct marketing investments need to generate returns
and stimulate sales growth.


Lead generation - Kathaliss

More information needed?
Contact us with your questions.